About Us
One conversation at a time for a better tomorrow
HeyKiddo was founded by Dr. Nicole Lipkin, a clinical psychologist, author, and mom. Inspired by her teacher parents from the South Bronx who prioritized psychological safety for every child, she believes all kids deserve this - and that parents and caregivers need support to provide it.
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We learned that parents need ways to find the right words to evoke powerful conversations with their kiddos.
Big feelings can be addressed with the right questions asked by people kids trust the most. HeyKiddo provides quick, easy-to-implement ideas that work well in the car, classroom or around the dinner table. That's how HeyKiddo was born and why we know it works-- we've seen it first-hand!
The idea behind our products is simple: We want to empower parents, caretakers and educators with tools to help kids discover their potential and feel better, one week at a time. Word-by-word, activity-by-activity, we've seen the building blocks of what happens when families and classrooms invest in resilience, empathy, and the power of storytelling.
HeyKiddo gives parents and caregivers the tools they need to help develop fundamental social-emotional skills. In less than 15 minutes each day, our solutions create a positive, lifelong impact. Use evidence-based strategies to open up communication and model behaviors you would like to build in your child.
We Believe in the Power of a Shared Mission

With a combined 100+ years of experience, our team has world-recognized psychologists, educators, child specialists, and designers who all believe that families and caregivers need the right tools to solve our globe's largest problem: Kids need better support.
Each HeyKiddo team member is a leader in their sector. Together, we're changing not only the face of social-emotional health, but we're committed to creating a future filled with resilient, compassionate children. Featured on NPR, The New York Times, Fox News, and Entrepreneur Magazine, we are sought-after leaders and speakers in our field. Get to know our team below...

Strategic Advisors
Investors
- John Martinson
- Ira Lubert
- National Science Foundation
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